当前居民社区的盈利模式研究
社区团购与新零售电商盈利模式
该组文献集中研究了在互联网和“新零售”背景下,通过社区拼团、O2O电商、生鲜平台等方式实现的盈利模式。核心共同点是利用团长关系链、社交裂变、预售模式以及数字化技术来降低获客成本和供应链成本,并探讨了在下沉市场和乡村振兴背景下的应用。
- 企业生命周期视角下生鲜电商多元业态经营模式比较与财务策略分析(Unknown Authors, Unknown Journal)
- 新零售背景下社区团购发展的现实困境与提升路径(Unknown Authors, Unknown Journal)
- 破局与蝶变:社区电商的多维剖析与发展前瞻(Unknown Authors, Unknown Journal)
- 新零售下的商业模式探析 - 汉斯出版社(Unknown Authors, Unknown Journal)
- 网络空间商务应用:社区团购的自治实践与模式创新(Unknown Authors, Unknown Journal)
- 社区团购在下沉市场的运营困境与突破策略(Unknown Authors, Unknown Journal)
- 社区团购的运营模式及用户满意度探析——基于若干地区调查(Unknown Authors, Unknown Journal)
- 社区电商平台的营销策略优化研究——以美团优选为例 - 汉斯出版社(Unknown Authors, Unknown Journal)
- 乡村振兴背景下电商平台商业模式创新及绩效分析 - 期刊(Unknown Authors, Unknown Journal)
- 基于4C理论的社区电商发展困境与治理路径研究(Unknown Authors, Unknown Journal)
- 生鲜电商平台盈利模式研究——以叮咚买菜为例 - 汉斯出版社(Unknown Authors, Unknown Journal)
- 社区团购模式的优势与挑战——以“多多买菜”为例 - 汉斯出版社(Unknown Authors, Unknown Journal)
- 社区团购:数字化浪潮下的零售新变革 - 汉斯期刊(Unknown Authors, Unknown Journal)
物业管理转型与社区增值服务盈利点
此类文献探讨了传统物业管理公司如何从单纯的管理服务商向社区生活服务商转型。盈利模式主要围绕物业服务的价值链重构、外拓项目规模化运营、信托制下的公共收益管理,以及将资源倾向高收益的增值服务领域(如资产管理和服务创新)。
- 物业公司转型与电商合作的双赢策略 - 汉斯出版社(Unknown Authors, Unknown Journal)
- 我国物业管理模式的未来发展思路 - 汉斯出版社(Unknown Authors, Unknown Journal)
- 契约治理的双重失灵与克服:“信托制”物业管理模式的法律构成与制度 ...(Unknown Authors, Unknown Journal)
- “信托制”物业服务模式融入城市社区治理的实践与思考(Unknown Authors, Unknown Journal)
- 基于南京市住房专项维修资金使用公示信息的研究(Unknown Authors, Unknown Journal)
能源社区与分布式资源交易盈利机制
这组研究关注能源互联网背景下社区的盈利模式,涉及分布式能源(DER)、可再生能源合作社(RECs)以及P2P能源交易。共同点是探讨如何利用区块链、智能合约等技术在社区内部进行能源共享与套利,并分析了政策激励、机构因素对盈利路径的影响。
- Peer to Peer Business Model Approach for Renewable Energy Cooperatives(Burak Denktas, Samed Pekdemir, Gurkan SOYKAN, 2018, 2018 7th International Conference on Renewable Energy Research and Applications (ICRERA))
- Business Models for Energy Community in the Aggregator Perspective: State of the Art and Research Gaps(Marina Bertolini, Gregorio Morosinotto, 2023, Energies)
- Feasibilty Study in Energy Community Business Model Development for Latvia(R. Lazdins, A. Mutule, Evita Kairisa, 2021, 2021 IEEE 62nd International Scientific Conference on Power and Electrical Engineering of Riga Technical University (RTUCON))
- Investigation of Community Energy Business Models from an Institutional Perspective: Intermediaries and Policy Instruments in Selected Cases of Developing and Developed Countries(Naimeh Mohammadi, 2023, Sustainability)
- Business Model Selection for Community Energy Storage: A Multi Criteria Decision Making Approach(Prabha Bhola, Alexandros-Georgios Chronis, P. Kotsampopoulos, Nikos D. Hatziargyriou, 2023, Energies)
社区物理空间、租赁及物流配套运营
该组文献关注基于社区物理实体的盈利策略,包括长租公寓的轻资产运营、社区商业中心的微更新、菜鸟驿站等社区物流的加盟收益,以及土地使用权获取和不动产增值带来的金融利润空间。
- 新零售背景下大型超市数字化设计策略研究 - 汉斯出版社(Unknown Authors, Unknown Journal)
- 集中式长租公寓发展的SWOT分析 - 汉斯出版社(Unknown Authors, Unknown Journal)
- 共同生产视角下城市微更新实施机制研究——以乌鲁木齐市L社区商业 ...(Unknown Authors, Unknown Journal)
- 长租模式下各方法律关系之检视(Unknown Authors, Unknown Journal)
- 菜鸟加盟商的物流盈利模式分析 - 汉斯出版社(Unknown Authors, Unknown Journal)
- 社区物流运营现状探究 - 汉斯出版社(Unknown Authors, Unknown Journal)
- Innovative development of community business models in commercial complexes under the background of the new era(K. Yan, 2025, International Theory and Practice in Humanities and Social Sciences)
社区商业模式的基础理论与跨领域应用
此类文献提供了关于社区盈利模式的宏观定义、理论框架(如共同生产理论、SWOT分析等)以及跨行业(如医疗保健社区)的应用实例。它们旨在为社区商业的价值创造和可持续盈利提供通用的方法论指导。
- 商业画布视角下的生鲜电商商业模式分析——以叮咚买菜为例(Unknown Authors, Unknown Journal)
- HealthPartners adopts community business model to deepen focus on nonclinical factors of health outcomes.(G. Isham, D. Zimmerman, D. Kindig, Gary W. Hornseth, 2013, Health Affairs)
- A new community business model for a free, open, and neutral network: Considering the wireless to fiber transition(A. Serra, Francisco del Águìla López, J. B. Dalmau, Xavier Moncunill-Geniz, 2024, Internet of Things)
- The Business Model in Practice and its Implications for Entrepreneurship Research(G. George, A. Bock, 2011, Entrepreneurship Theory and Practice)
当前居民社区的盈利模式研究呈现出高度的数字化、社交化与多元化特征。研究方向主要分为五大类:一是以社区团购为核心的线上线下融合零售模式,通过获客成本优化实现盈利;二是物业管理企业的服务增值与模式转型,挖掘管理边界外的商业价值;三是新兴的能源社区模式,探索分布式能源的交易与共享红利;四是基于物理空间运营的商业配套、物流、租赁及城市微更新策略;五是支持这些创新模式的基础理论体系与跨领域实践探索。
总计34篇相关文献
本文梳理了先前学者对社区电商的相关研究,运用PEST方法分析了社区电商所面临的宏观经济环境,同时结合SWOT理论分析其所处的经营环境,着重分析了美团优选平台在产品,价格, ...
黄希认为社区团购模式是基于线下真实的小区,以社区团长(通常是社区住户或周边店铺经营者)为分发节点,通过微信群、小程序、APP等移动平台工具进行开团预售,把同一小区人群 ...
在此背景下,社区电商凭借“社交裂变+本地化服务”优势崛起,2023年市场规模达1.87万亿元,同比增长23.5%,成为电商领域增长最快的细分市场[2]。社区O2O电商模式是指在移动互联网 ...
近年来,社区团购凭借低成本获客,本地化运营等优势,在下沉市场迅速扩张,但同时也面临供应链低效,团长管理混乱,同质化竞争等运营困境.本研究基于下沉市场消费特征与行业 ...
新零售背景下,社区团购主要负责技术、采购、仓储物流和售后支持等,采用平台预售、集中采购的模式、通过线上交易、顾客自提等方式完成交易。这种模式无需大量资金投入,节省 ...
由于社区电商的运营模式多采用线上平台与线下配送,商品种类繁多且供货渠道相对复杂多样,因而电商平台难以把控所有产品的质量。部分商家为了追求利润最大化,存在以次充好、 ...
在电子商务理论框架下,社区团购可视为一种创新的商业模式.它利用互联网平台整合社区内分散的消费需求,实现规模经济[2].社区团购通过互联网平台,将社区居民的需求集中起来, ...
社区菜鸟驿站的个体加盟商盈利模式主要分为两点。 一、为通过包裹的代收、代寄服务增加物流收益,每经过加盟商代收的一件快递平均可达效益约为0.6元,(数据为2016~2017 ...
从长远来看,社区电商不仅为物业公司创造了新的盈利增长点,更重要的是重构了物业服务的价值链条。通过深度参与社区电商,物业企业正在从传统的“物业管理服务商”向“社区生活 ...
1) 企业对消费者的盈利模式主要是通过销售生鲜产品及其衍生品、租赁产品和传播信息来增加收入。这种模式可以对生鲜产品公司产生积极影响,但也可能产生消极后果,主要是由于 ...
社区团购大致模式还是以社区为核心,在各社区内招募团长,团长在社区团购平台的运营支持下,组建社区拼团群,发布拼团信息.参与拼团的用户在小程序中下单并支付相应货款.供货商 ...
社区团购是融合互联网与社区社交的新型零售模式,历经萌芽、快速发展及爆发式增长阶段,头部平台竞争格局凸显且各有差异化策略。数字化技术深度重塑行业:大数据优化供应 ...
社区商业店铺兼具社区属性与商业资金支持,是推动城市社区微更新的有效切入点。共同生产理论为深入剖析城市微更新项目实施过程中的参与主体互动、面临困境、发展策略及所 ...
新零售的商业模式继承了传统商业模式的优点,又通过互联网融合了人工智能 ... 大型购物中心,小型便利店早已开通第三方支付,即便在中国的街边小摊、社区菜场等 ...
... 社区零售和县域服务网络建设等乡村相关业务纳入平台整体商业模式之中。这类业务在初期投入较大、回报周期相对较长,对短期收入增长形成一定缓冲效应。 随着疫情影响 ...
随着物业企业项目的外拓,物业企业打破了这一现象,依靠外拓的项目,做正规化的服务,一旦物业管理企业有更多的机会去独立经营、支撑增值服务,企业能保证足够的利润,从实质上 ...
信托制虽要求物业企业履行忠实义务,但法律未对服务标准设定强制性量化指标,企业可通过模糊合同条款规避责任,将资源倾斜至收益更高的增值服务领域。监督机制对服务 ...
信托制物业模式的核心流程是,全体业主将共同筹集的物业费和小区公共收益以信托的形式委托给物业企业.物业企业按照委托人的意愿为小区提供管理和服务,并获得合同约定的固定 ...
据小区业委会所说,小区的公共收益结余或冲减物业费,或为小区投资实实在在的护民利民设施,对维修资金的使用反而并不频繁。相反,非自管小区的公共收益基本归物业公司 ...
为运营企业获取土地使用权创造公平且便利的条件,致力于解决运营企业获取房源上的难题,同时适当降低土地出让金,以金融扶持方式为运营企业创造盈利空间。其次,运营企业按国家 ...
... 收益和不动产增值收益,不需要借助过多的金融杠杆;资金薄弱的企业通常以租赁或者财产委托管理的方式获得房源,相较前者,金融杠杆更高[2]。本文探讨的是轻资产型长租 ...
社区物流的发展是一件长远化、社会化、人性化的事情,是应该因地制宜、以人为本、科学发展的重要举措。社区物流从大的方面来讲,不仅是面向经销商的,更是面向用户的,而实际上 ...
社区拼团是一种团长负责制电商模式,由团购平台提供产品、供应链物流及售后服务支持,利用团长的关系链连接每一个用户,获客成本低,运营模式易于规模化扩张,但平台商品丰富 ...
简单来说,商业模式就是一家公司获取利益的方式,更广义地说,它是一种为实现顾客价值最大化和可持续盈利而建立起来的一套体系,它可以对企业的各类资源进行有效的管理;比如 ...
社区需要商业,商业同时也为社区服务,二者互相联系,相互促进,利用社区化运营的模式可提升超市商业现代化和综合竞争力。目前社区商业还处于一个缺少规划的阶段,大型商超可 ...
No abstract available
The paper investigates the feasibility of implementing different energy community (EnC) business models in Latvian conditions. The relationships between the various EnC members are considered through tariff schemes, provided services and energy and cash flows. A discussion about EnC model implementation in Latvia is provided; it addresses several issues related to current Latvian legislation, energy and cash flow as well as preferred community management systems.
No abstract available
This paper explores business models for community energy storage (CES) and examines their potential and feasibility at the local level. By leveraging Multi Criteria Decision Making (MCDM) approaches and real-world case studies in Europe and India, it presents insights into CES deployment opportunities, challenges, and best practices. Different business models, including community energy cooperatives, utility–community partnerships, demand response, energy services, and market mechanisms, are analyzed. The proposed method combines the MCDM method PROMETHEE II with the fuzzy set theory to obtain a complete CES business model ranking, addressing project uncertainties. The analysis emphasizes CES’s role in balancing local renewable energy supply and demand, facilitating energy sharing, and achieving energy independence. Findings prioritize models like Community Cooperative, Energy Arbitrage, and Energy Arbitrage Peak Shaving for CES with renewables. Environmental benefits include reduced diesel use and greenhouse gas emissions. Efficient cooperatives are advocated to recover costs and enable competitive energy prices. The paper highlights the need for novel value propositions to boost the energy transition in local communities. This research contributes to the discourse on CES business models, fostering knowledge exchange and promoting effective strategies for sustainable energy systems.
In todays rapidly changing new era, the community business model of commercial complex is undergoing profound changes and innovations. This study is committed to exploring the root, path and future trend of this change. By comprehensively integrating various research methods and deeply analyzing data cases, it reveals the multiple driving factors of business model innovation in commercial complex communities. Consumption upgrades, the widespread application of digital technology, the evolution of urban lifestyles, and the impact of the epidemic have jointly contributed to this wave of innovation. In terms of online and offline integration and intelligent services, the research reveals the diversity and advantages of innovation paths. At the same time, facing the differentiation of residents needs, the pressure of cost and the security of technology application, this study also gives targeted solutions. This not only provides a solid theoretical basis for the development of commercial complexes in the field of community commerce, but also points out the practical direction for its sustainable development, helping commercial complexes achieve more steady and diversified growth in the new era.
Power and energy systems are undergoing unprecedented change driven by many factors like global warming, digitalization, new sorts of renewable energy sources (RESs). Many countries incentivize the installation of RESs with subsidies and programs like a high rate of feed-in tariffs. However, these promotions are not sustainable. Some countries started to decrease the feed-in tariffs due to the cost of RESs are in decline. Since they want to reduce the volatility risk of small-scale RESs, they also don’t give capacity for unlicensed plants. Renewable energy cooperatives (RECs) emerge as an alternative to encourage the installation of unlicensed RESs. They can be defined as prosumers in the system. Also, a peer to peer energy trading between cooperatives within the local community might increase the profit of cooperative in the same region. Because of this, the peer to peer business model approach is proposed in this study. The smart contract by using blockchain technology is used in this proposed approach due to making transactions faster, and to provide a dynamic market and blockchain is used to make transactions data secure.
Distributed Energy Resources (DERs) are spreading under the pressure of climate change mitigation plans and the framework, recognized as the most suitable to exploit DER diffusion, is the Energy Community (EC). Understanding the role of energy companies, especially Aggregators, in this context, is still an open topic, as it is not clear how they can support members in the aggregation process and how they create value through their business. The aim of the study is therefore to revise whatever is currently present in the research agenda and consequently a systematic literature review has been carried out. The contribution of this work consists of illustrating the main features of Aggregators, pointing out how they implement their strategies in the energy markets, with which services they capture value, who their partners and customers are, what the financial aspects are of their activities with respect to the size of the aggregated clusters, and, in conclusion, which are the main business model structures currently deployed. Then, considerations are made concerning EC context, identifying the areas where an Aggregator could usefully support communities’ establishment and management, solving well-known hindrances, and what gaps future research should fill.
Community energy development and the empowerment of customers as producers are the main contributors to decentralized market solutions in energy transition policy. Despite the growing literature on community energy projects from the perspectives of various business models, drivers, and barriers, few studies display the impact of institutional factors on the community energy business model configuration. Using insights from Ostrom’s institutional framework, this study develops a conceptual framework comprising policy instruments and the intermediaries that configure the various community energy business models, and it examines this framework in the developed world of northwestern European countries (Germany, Denmark, Belgium, and the UK) and in selected cases in developing countries (Rural Central America, South Africa, Iran, and Indonesia). The findings indicate that ambitious renewable energy consumption targets and national policies in northern EU countries have resulted in political and financial incentives, as well as greater financial security than other investment markets, which encourage citizens to contribute to the proliferation of community energy. On the other hand, in the studied developing countries, top-down energy policies and a centralized energy system are insufficient for participatory energy planning. Due to unsupportive policies, a lack of appropriate regulatory frameworks, and a lack of institutional support in these countries, the initiation of community energy projects requires the presence of intermediaries such as developers who work ‘in-between’ other actors, such as energy providers, users, or regulators.
No abstract available
当前居民社区的盈利模式研究呈现出高度的数字化、社交化与多元化特征。研究方向主要分为五大类:一是以社区团购为核心的线上线下融合零售模式,通过获客成本优化实现盈利;二是物业管理企业的服务增值与模式转型,挖掘管理边界外的商业价值;三是新兴的能源社区模式,探索分布式能源的交易与共享红利;四是基于物理空间运营的商业配套、物流、租赁及城市微更新策略;五是支持这些创新模式的基础理论体系与跨领域实践探索。