传统手工艺小微企业Z公司的运营转型研究
数字化转型与电子商务策略
这些文献侧重于数字技术、电子商务平台及数字化商业模式如何重塑手工艺小微企业的运营环境与竞争优势。
- The Role of Digitalisation in Empowering Artisanal Entrepreneurs: A Study on the Impact of E-Commerce, Virtual Tools, and Global Expansion Strategies(J Thakur, P Kansra, P Mehra, 2025, Multi-Cultural Artisanal …)
- Traditional Handicrafts Under the Impact of the Digital Transformation(Hoa Phan Van, Anh Ngoc Quynh Le, Nhi Phan Nhieu Thuc, 2025, Springer Proceedings in Business and Economics)
- Artisan entrepreneurship revisited: toward a contemporary conceptual framework(V Ramadani, A Rodrigues, A Galvão, 2025, Journal of Enterprising …)
- An analytical framework for evaluating e-commerce business models and strategies(Chung-Shing Lee, 2001, Internet Research)
- Exploring the Development Path of Traditional Culture Handicraft Industry Under the Background of Digital Economy – A Case Study of Jingdezhen(Ninghao Bao, Jia Liu, Yuchen Liu, Jianuo Yang, 2023, Applied Economics and Policy Studies)
- DIGITAL BUSINESS MODEL INNOVATION FOR MSMES IN INDONESIA'S CREATIVE ECONOMY ERA: A STRATEGIC MANAGEMENT APPROACH(Yofy Syarkani, 2025, Lex localis - Journal of Local Self-Government)
- Digitalization and Visual Platform Build-up of Traditional Handicraft Culture in Jiangsu Province(Ouyang Xinchang, Xu Jifeng, 2019, 2019 IEEE International Conference on Computation, Communication and Engineering (ICCCE))
- Craftsmen and digital transformation: Business strategies and contracts in a post-Covid world(Maria A. M. Trindade, Pietro De Giovanni, 2025, Journal of Engineering and Technology Management)
- New business models for craft: the case of Artemest(Chiara Piancatelli, Alessandra Ricci, 2022, Innovating through craft: from happenstance to strategic culture)
- Etsy and the long-tail: how microenterprises use hyper-differentiation in online handicraft marketplaces(E. M. Church, Richelle L. Oakley, 2018, Electronic Commerce Research)
- Optimizing Branding and E-Commerce Strategies to Strengthen Women's Entrepreneurship in the Melayu Jambi Creative Industry(Muazza Muazza, Mayasari Mayasari, R. Asra, I. Putra, Tohap Pandapotan Simaremare, 2026, Jurnal Pemberdayaan Masyarakat)
运营优化与供应链管理
这些文献关注通过供应链协作、流程改善(如精益管理)、资源管理及质量控制来提升企业运营效率与竞争力。
- Supply Chain Collaboration in Craft Production: empirical evidences from the food and beverage industry(Michele Fiorello, M. Bruccoleri, D. Corti, P. Pedrazzoli, 2021, 2021 3rd International Conference on Management Science and Industrial Engineering)
- FROM TRADITIONAL CRAFTSMANSHIP TO LEAN EXCELLENCE: TRANSFORMING INTO AN OPTIMIZED ARTISANAL MODEL(Nejjari Nada, Chafi Anas, Salaheddine Kammouri Alami, 2025, Veredas do Direito)
- Silver Craft Competitive Advantage: Exploring the Influence of Supply Chain Management(M Munawaroh, IV Sholekhata, 2024, International Research Journal of Economics and Management Studies)
- Exploring the supply chain management of fair trade business: case study of a fair trade craft company in China(Kaifeng Zhang, Zheng Liu, Ping Wang, 2020, Cogent Business & Management)
- Measuring Supply Chain Performance and Developing Competitive Strategy on Small Medium Enterprise Craft Industry using SCOR-AHP Model(Dwi Adi Purnama, Didin Dwi Novianto, Nur Laily Haryanti, 2025, Jurnal Sistem Teknik Industri)
动态能力、创新与企业绩效
这些文献探讨小微企业如何通过组织变革、动态能力建设及创新导向来适应市场动态并提升经济与环境绩效。
- A Review of Value Creation in Craft Entrepreneurship Practices among Rural Small and Micro Enterprises in North Mugirango, Nyamira County, Kenya(Maengwe Orwaru, Willies Otuya, Christopher Ngacho, 2019, Africa Journal of Technical and Vocational Education and Training)
- Hurdles to handicraft marketing for artisan entrepreneurs in an emerging economy(Arunava Dalal, Subhajit Bhattacharya, Subrata Chattopadhyay, 2023, Journal of Small Business and Enterprise Development)
- Organizational capability for change and performance in artisanal businesses in Mexico(P. Sánchez-Medina, 2020, Journal of Organizational Change Management)
- New perspectives on learning and innovation in cross-sector collaborations(M Murphy, F Perrot, M Rivera-Santos, 2012, Journal of Business Research)
- Impact of innovation, entrepreneurial orientation and entrepreneurial leadership on supply chain resilience in handicraft industry: moderating role of supply chain orientation(U. Yadav, Ravindra Tripathi, 2024, Benchmarking: An International Journal)
- Fifty years of artisan entrepreneurship: a systematic literature review(Uswatun Hasanah, B. M. Sukoco, Elisabeth Supriharyanti, Wann‐Yih Wu, 2023, Journal of Innovation and Entrepreneurship)
- Cultural values, business ties and artisan product innovation: mediation analysis of market orientation(Van Dai Nguyen, Thi Ngoc Anh Phan, 2025, Journal of Entrepreneurship in Emerging Economies)
- How does customer and supplier cooperation in micro-enterprises affect innovation? Evidence from Pakistani handicraft micro-enterprises(Yongzhong Yang, M. Shafi, 2019, Asian Business & Management)
- Craft and strategic entrepreneurship: Exploring and exploiting materiality, authenticity, and tradition in craft‐based ventures(Max Ganzin, Francesco Chirico, Jochem J. Kroezen, M. Dacin, David G. Sirmon, Roy Suddaby, 2024, Strategic Entrepreneurship Journal)
- Co-operative behavior of handicraft, low- and high-tech micro-firms: Where do they differ?(M. Shafi, Yongzhong Yang, Zoya Zoya, Junrong Liu, I. Rahman, Hina Fatima, 2021, Journal of Enterprising Communities: People and Places in the Global Economy)
可持续发展、政策与生态系统重构
这些文献强调在文化传承、生态保护背景下,通过政策支持、跨界合作及社区关联实现手工艺企业的可持续性。
- Improving the Sustainability Effectiveness of Traditional Arts and Crafts Using Supply–Demand and Ordered Logistic Regression Techniques in Taiyuan, China(Bo Zhu, Si-qi Tian, Chien-Chih Wang, 2021, Sustainability)
- Circular economies and the regeneration of land, craft, and biodiversity. Cultural ecologies of connection(P. Dillon, 2024, Studia Vernacula)
- Craft Retailers’ Criteria for Success and Associated Business Strategies(Rosalind C. Paige, M. Littrell, 2002, Journal of Small Business Management)
- Establishing ecosystems for disruptive innovation by cross-fertilizing entrepreneurship and the arts(P. Purg, Silvia Cacciatore, Jernej Čuček Gerbec, 2021, Creative Industries Journal)
- Growing the micro-enterprise: observations from the craft sector(A. McAuley, P. Clarke, 2009, Journal of Research in Marketing and Entrepreneurship)
- Designing for Revitalization of Communities through New Business Models for Traditional Arts and Crafts(Tao Huang, E. Anderson, 2019, Art and Design Review)
- Cross-Sector Partnerships for Innovation and Growth: Can Creative Industries Support Traditional Sector Innovations?(M. Klein, M. Spychalska-Wojtkiewicz, 2020, Sustainability)
- A Framework for Reviving Traditional Handicrafts: Craft Branding, Product Development, and Marketing Strategies for Dong Ethnic Craft in Sanjiang, China(Xianfei Liang, Zairul Anuar Md. Dawam, 2024, ISVS e-journal)
- Sustainable innovation in craft-based SMEs: a mixed-method study of Indonesian batik communities(Budi Harsanto, Yulistyne Kasumaningrum, Asep Mulyana, Y. Faisal, Elias Hadjielias, 2026, Small Business Economics)
- The role of handicraft micro-enterprises as a catalyst for youth employment(Oluwayemisi Adebola Abisuga, I. Fillis, 2017, Creative Industries Journal)
- Craft Cluster Development Strategic Management Approaches for Rural Textile Communities(Richa .Tiwari, Dhanalakshmi R V, B. Sivakumar, Aiswarya D. Pillai, 2025, SSRN Electronic Journal)
该研究集合涵盖了Z公司转型所需的四个核心维度:数字化赋能提升市场触达、精细化运营强化供应链韧性、构建动态能力驱动持续创新,以及依托政策与生态系统实现文化传承与可持续商业增长。
总计37篇相关文献
… handicraft products. The findings from this research contribute to the debate on the poverty alleviation potential of micro-enterprise, through the handicraft … Crafts might help to transform …
… realistic ambitions for growth are in craft micro‐enterprise. … studies into the growth aspirations of micro‐enterprise (defined as one‐ … of growth as it is experienced in the micro‐enterprise. …
Purpose Though certain characteristics of micro-firms affect the likelihood of their participation in external relationships, how cooperation in craft enterprises differs from low and high-tech enterprises has not been investigated yet. Therefore, this study aims to fill the above gap in the literature. Design/methodology/approach This study adopts a descriptive approach by extensively reviewing relevant literature to explore the unique characteristics and nature of micro-firm's co-operative behavior. The theoretical approach of this research is grounded in resource-based view and dynamic capabilities theories. Findings This study finds that handicraft micro-firms possess special and unique characteristics that differentiate them from low- and high-tech firms. Further, handicraft micro-firms' co-operative behavior also differs from other firms in terms of cooperation motives, breadth, depth and factors that inhibit or promote cooperation. Additionally, in small handicraft firms, the co-operation is more informal, personal and through social networks, whereas in the corporate sector, it is more formal, direct and through supply chains. This study also argues that contrary to handicraft and low-tech firms, high-tech firms are more likely to cooperate with external partners and invest heavily in R&D for new product development (often radical in nature). Originality/value This study enriches our understanding of handicraft micro-firms' special and unique characteristics that differentiate them from low- and high-tech micro-firms. This research also provides in-depth knowledge to understand the handicraft micro-firms’ co-operative behavior and how it differs from low- and high-tech firms.
… Since these coefficients are Boolean values and our dependent variable has been log-transformed, we can say that as Handmade item moves from zero to one, we observe a exp(0.58) …
… Innovation in handicraft products also enables these … areas relating to innovation in handicrafts. The third contribution of this … intending to adopt innovation in handicraft products. Fourth, …
PurposeCrafts embody the history and heritage of their country of origin and can play an essential role in the country's socioeconomic development by providing significant job opportunities for the rural population. This article investigates the significant challenges that artisan entrepreneurs face when creating, communicating and selling handcrafted goods to potential customers in emerging economies. This study attempted to rate the impediments based on their severity using the voices of artisan entrepreneurs.Design/methodology/approachA mixed-method approach combining qualitative and quantitative data analysis was followed to identify the leading causes of the artisans' pain points. In the first phase, empirical observations were gathered through focus group discussions with artisan entrepreneurs, and the identified factors were quantitatively ranked using the analytic hierarchy process in the second phase.FindingsThe mixed-method research assisted in identifying the primary constraints affecting the efficient and effective operation of the artisan-driven small handicraft business. This study identified six factors that were ranked based on the voices of artisan entrepreneurs during the survey, as barriers to effective handicraft marketing.Originality/valueFew studies on the handcraft industry have sought to explore the issues faced by artisan businesses holistically. The voices of artisan entrepreneurs were gathered for this study to identify and rate the present obstacles influencing the functioning of small handicraft firms in emerging nations. Handicraft marketing will become more effective and efficient if these barriers are removed.
Small and Micro Enterprise (SME), Sector is regarded worldwide as an engine for economic development, a source of income and employment creation, a major contributor to Gross Domestic Product (GDP), a linkage to large enterprises in the supply of goods and services, and a main promoter for entrepreneurship skills, creativity and major innovators for new products and processes. Despite all these, not much progress in value creation has been realized particularly from Rural Small and Micro Enterprises. Most studies done on SMEs indicate that there is a tendency of higher failure rate as compared to large firms although they are perceived as the main instruments for creativity, wealth and employment creation. This study presents a review of craft entrepreneurship practices in value creation among rural small and micro enterprises in North Mugirango Constituency, Nyamira County. Cross-sectional concurrent triangulation mixed research design was adopted targeting rural small and micro enterprises in the target area. Using Yamane sampling formula, snow ball sampling technique was used in arriving at a sample of 207 respondents. Questionnaire and interview schedules were major data collection instruments. Study findings indicated that: rural SMEs have a role to play in social economic development, there is more of creativity among rural craft entrepreneurs, and most businesses use appropriate technology but lack entrepreneurial competency. Both County and the national government stand to benefit in formulating new policies aimed at transforming Rural Small and Micro Enterprises into value creation engines. Craft small and micro enterprise owners would also benefit from new knowledge in creativity and use of appropriate technology in value creation.
Purpose The purpose of the current study is to examine how market orientation mediates the impact of business ties and cultural embeddedness of products on product innovation among Vietnamese artisan businesses. Design/methodology/approach The institutional logics perspective was applied to provide theoretical framework for hypotheses development and analysis of results. A sample of 214 artisan business owners in Northern Vietnam was created. Findings The findings of the current study revealed partial mediation effects of market orientation on the impact of business ties and cultural embeddedness of products on product innovation. On the one hand, the research findings showed that business ties have a direct positive impact on product while cultural embeddedness of products has a direct negative impact on product innovation. On the other hand, market orientation mediates the impacts of both business ties and cultural embeddedness on product innovation. Research limitations/implications This study did not consider the factors related to personal attributes (e.g. identity) as well as the broader context beyond the Northern Vietnam. Further, this study did not analyze how generational conflicts affect artisan innovation. That may limit the generalization of the research findings. Practical implications This paper offers recommendations for future research, government and managerial practices. Future studies can analyze how level of trust and the identity of business owners affect the extent to which firms innovate their products. Government can provide suitable support for the formation of business networks and culture-based groups to help artisan businesses address challenges facing their product innovation. Finally, artisan business owners can re-organize their business model to innovate product without encountering the resistance of cultural dimensions. Originality/value The application of the institutional logics helped further shed light on the impacts of business ties and cultural embeddedness on product innovation among artisan businesses. This field was often hidden in the existing literature under the cover of small businesses. The multilayered relationships between factors improved our understanding of organizational product innovation in a unique context of artisanship.
… a strategic form of adaptation that enables artisanal businesses to … as a means of sustaining their operations. E-commerce, in … and platform costs for artisan SMEs, especially women and …
Culturally based products and businesses have become increasingly common, drawing attention to artisan entrepreneurship. A small number of studies have comprehensively reviewed artisan entrepreneurship in terms of its antecedents and consequences, as is examined in this study. Specifically, this research looked at the factors that contribute to successful artisan entrepreneurship, managing environmental dynamism, markets, and institutional pressures. This study focuses on developing antecedents and consequences that may be used as a reference for the development of artisan entrepreneurship. A systematic literature review was conducted on 72 papers from the last 50 years from the first quartile of the Scopus database. This study identified that environmental, social, organizational, and individual factors could determine the development of artisan entrepreneurship and have consequences on social, organizational, and individual levels. This framework may aid artisan entrepreneurship and stakeholders in identifying the factors needed in the development of artisan entrepreneurship. The main elements of the resulting research agenda include suggestions for theory development, methodology, antecedents, and consequences.
Businesses in Mexico, particularly small and mid-sized companies, are faced with numerous challenges: a lack of competition, difficulty in positioning and maintaining oneself in the market, irrational use of natural resources, and poverty in the environment in which they develop. In spite of these problems, many are able to succeed; however, there is limited knowledge about how these businesses could implement organizational changes that would positively impact their results.,Using dynamic capabilities theory and survey data obtained from pottery businesses in several artisan communities in Mexico through the application of face-to-face interviews, this paper analyzes the relationship between organizational capability for change (OCC) and economic and environmental performance.,This research proves that OCC positively and significantly impacts economic and environmental performance. Results contribute to the existing literature on OCC in the context of poverty.,This study offers empirical research that illustrates the relationship between OCC and the environmental and economic performance of pottery businesses. Additionally it contributes to a field of knowledge in progress; that is, OCC in contexts of subsistence where poverty is a constant issue. Artisans living in this context can also develop business capabilities that contribute to the permanence of their business in the market.
… strategies of stocking unique crafts in their assortments, as well as offering unique services to educate consumers about crafts, craft artisans, … importance in store operations, measured a …
Lean Management is finding increasing application across various industries, and its potential role in artisanal businesses should not be overlooked. Implementing Lean principles in artisan companies has become a vital way to modernize operations and boost competitiveness. Understanding both the operational dynamics of an artisan business and the evolution of Lean practices is essential for successfully transitioning from a traditional artisanal model to a Lean one. This transformation within production units allows for process optimization, waste reduction, and improved efficiency. It serves as a strategic lever for the sustainable development of the sector while preserving the core values of craftsmanship.
… the post-Covid business strategies influence the investments in … and digital-based contracts with strategic partners that joined the … types on firms' business strategies and digital-related …
… strategies are discussed to explain how digitisation is affecting the new environment for artisanal … can be further harnessed to help the artisanal businesses in developing a way to cope …
The changing role of the digital, through the evolution of mobile technologies, is reflected in the increasing use of digital platforms and devices for e-commerce purposes. As a consequence, the way in both business-to-business (B2B) and business-to-consumer (B2C) activities are conducted in many sectors has been completely modified. This chapter examines how digital tools can lead to traditional businesses turbulence by changing the way that crafts pieces are consumed in the contemporary market. In particular, it considers the opportunities that the dialogue with technological innovation brings to the craft sector, which is fueled by continuous renewal. The analysis continues by introducing the potential of digital tools, in particular arguing that the use of digital platforms makes it possible to create ecosystems in which actors collaborate and compete with each other. Through the 'Artemest' case study, the chapter will discuss the crucial phase that Artisanal is facing due to the digital transformation and how it could transform its niche activities into profitable economic innovations by developing valuable partnerships.
This paper discusses the importance and opportunities of design in helping to revitalize rural and marginalized communities where traditional arts and craft businesses often reside. It argues that traditional arts and craft businesses need to build a symbiotic relationship with the local communities to ensure the survival and thriving of both. It aims to demonstrate that designers should and can work traditional arts and craft business to better tell their stories and pursue new business opportunities with the goal to achieve sustainable development of these businesses and their communities. Through ethnography research and participatory design process, the paper presents the research team’s collaborations with a few traditional arts and crafts business owners in three communities and presents a few design concepts resulted from this process. It provides a list of suggestions based on the above analysis for designers who are interested in working as the link between business and traditional arts and design.
The traditional Dong handicrafts of Sanjiang, rooted in the cultural heritage of the Dong ethnic group face challenges in retaining their market relevance while preserving their traditional characteristics. Despite their cultural and historical significance, these handicrafts struggle to meet the growing demands of the modern cultural and creative industries, leading to declining sales. This study examines the traditional handicrafts of the Dong community in China. It produces a theoretical framework that can be applied to revitalize them by focusing on three key areas: product development, craft branding and marketing strategies. The paper specifically explores traditional practices such as textile dyeing, wooden architecture construction, and silver craftsmanship, highlighting their cultural and economic importance in contemporary contexts. This research employs a case study method. Data collection process involved gathering and analyzing information from academic journals, government reports, and published magazines. It concludes that the marketability of Dong handicrafts could be enhanced through the development of innovative craft branding strategies that integrate traditional craftsmanship with modern design and technologies while safeguarding their cultural heritage. By employing insights from product development branding and marketing strategies, the paper proposes solutions to revitalize and sustain Dong handicraft traditions in the face of modernization and globalization. The research confirms that traditional Dong handicrafts, despite facing challenges from modernization, globalization, and technological advancements, can be revitalized through the strategic application of product development, branding and marketing frameworks.
This work explores the intersection of strategic entrepreneurship and craft‐based ventures, focusing on the integration of materiality, authenticity, and tradition in the creation of competitive advantage. Craft, historically rooted in artisanal, small‐scale production, has evolved into “advanced craft,” requiring high expertise while also engaging with modern economic goals such as scaling, technological adoption, and global value chains. Craft‐based strategic entrepreneurship embraces creativity and innovation, alongside traditional values and high‐quality production, to engage with the modern economy without the alienating effects of industrialization. We highlight how craft entrepreneurs balance the pursuit of innovation with the preservation of authenticity and heritage. By examining the materiality, authenticity, and tradition embedded in craft, our work contributes to the understanding of how these elements influence competitive advantage and the broader relationship between economy and society in entrepreneurial ventures.We offer practical insights for owners and managers in craft‐based ventures seeking to balance tradition with modern business strategies. As the craft sector evolves into “advanced craft,” entrepreneurs must integrate artisanal expertise with scalable operations, technology adoption, and global market engagement. We highlight how successful craft ventures maintain high quality, authenticity, and cultural heritage while embracing strategic entrepreneurship practices like innovation, planning, and partnerships with larger organizations. For owners and managers, the key takeaway is the importance of preserving the unique values of craftsmanship—such as materiality, authenticity, and tradition—while also adopting modern tools like advanced technology and marketing strategies to scale and compete. By understanding these dynamics, craft‐based businesses can enhance their competitive advantage, foster meaningful customer engagement, and navigate challenges like technological disruption and market expansion without losing their core identity.
… These include fragmented production, small scale, limited capital, monotonous products, … experts to coordinate with production facilities to digitize craft village brands, product brands, …
… Secondly, most handicraft workshops are small-scale and extensive operations, and the … and more handmade products are facing elimination under the trend of digitalization of goods. …
The new background of The Times puts forward new requirements and inspirations for Jiangsu traditional handicraft culture. In the background, gradual decline of traditional handicraft culture was depicted. It is based on the double attributes of visibility and invisibility of visual design, combining Jiangsu traditional handicraft culture inheritance with modern visual aesthetics. It analyzes some representative cases of traditional handicraft cultural brands in China, explores the ways and means of creating traditional handicraft brands in the new era. The inheritance and innovation of traditional handicrafts in Jiangsu need to take advantage of the emerging visual platform, strengthen the visibility of traditional handicraft culture, and enhance the emotional sustenance with the public. By creating brand image, it is demanded to design innovative products and expand new media propaganda to revive local handicraft culture in Jiangsu region. This will play a certain role in promoting the inheritance and international development of traditional handicraft culture in Jiangsu and even the whole country.
Abstract For two decades, fair trade has served as an alternative approach of trading that encourages minimal returns, sustainability, and ethics, by offering producers in developing countries better trading conditions and secured rights. This movement has emerged recently in China, with companies involving domestic trading between richer and poorer regions. However, lack of third-party certification, standardization, process control, public awareness, and brand recognition continue to be challenges. To understand the current fair trade business in China, this paper investigates important decision-making areas from a supply chain management perspective. With the nature of empirical studies, an in-depth case analysis of a fair trade craft company has been conducted along with the purchasing and supplier relationship management, internal operations, and marketing and customer relationship management. This company currently combines the role of fair trade organization and retailer, by implementing an in-house certification system and vertically integrating the supply chain. Findings also highlight risk at each stage of supply chain. Compared with the western society, the unique features of Chinese fair trade business are captured with prioritized areas for improvement. This research contributes to the fair trade literature by providing exploratory study into emerging issues in the supply chain, particularly inside developing countries. The recommendations also create value for policy-makers and practitioners of fair trade companies.
Small and medium enterprises (SMEs) require support to evolve into established organizations due to their strong flexibility to change. Nonetheless, numerous obstacles confront SMEs in their efforts to develop and compete. This study seeks to evaluate supply chain performance and the formulation of competitive strategies inside small and medium-sized enterprises (SMEs). This serves as an option for assessing supply chain performance while emphasizing the formulation of competitive strategies to enhance it, encompassing the management of material, information, and financial flows from both supply and demand perspectives. The evaluation of supply chain performance is conducted with the SCOR model, which relies on the identification of Key Performance Indicators (KPIs) derived from the outcomes of the SMEs business mapping process. Subsequently, multi-criteria decision making (MCDM) employing the Analytical Hierarchy Process (AHP) is utilized to assign weights to the KPI criteria for assessing supply chain performance and guiding competitive strategy creation. The study's results identified the indicators categorized into planning, production, sourcing, delivery, and returns. The measurement of supply chain performance suggests that the case study industry has a value of 84.11, signifying commendable performance. Moreover, competitive strategies, using Kraljic Matrix, Six Sigma, Lean Method, or mixed strategies, have been suggested to enhance supply chain performance and business competition, informed by the outcomes of the SCOR model and the MCDM approach.
PurposeThe study aims to explore dynamic capabilities such as innovation, entrepreneurial leadership, absorptive capability, and the dimension of entrepreneurial orientation in the handicraft sector to enhance supply chain resilience and innovation during unprecedented times. This study also used innovation as a mediating construct and supply chain orientation as a moderating construct.Design/methodology/approachWe gathered data from the handicraft sector in the Uttar Pradesh (UP) in India using a pretested questionnaire. We used variance-based partial least squares structural equation modelling (PLS-SEM) to test our research hypotheses.FindingsOur study indicates that to enhance innovation and improve supply chain resilience, firms should focus on developing dynamic capabilities such as entrepreneurial leadership, absorptive capacity, artificial intelligence (AI), innovativeness, risk-taking ability, and protectiveness. The study highlights the significant role of dynamic capabilities in the handicraft sector during times of crisis, enabling innovation and resilience to risk.Practical implicationsThe study highlights the significant role of dynamic capabilities in the handicraft sector during times of crisis, enabling innovation and resilience to risk.Originality/valueThis study provides significant insights into the current understanding of dynamic capability theory and supply chain orientation and expands upon the existing literature in this field. It comprehensively analyses the latest research and advances knowledge in this area.
This paper empirically analyzes collaborative relationships among craftsmen and their suppliers in the food and beverage industry. Despite the recent return to traditional manufacturing methods triggered by customers’ attention, the literature debate on supply chain collaboration, in this field, has received limited research attention. In particular, the paper aims at investigating information and knowledge sharing in craft production environments by addressing the following research questions: RQ1. What type of information and knowledge is shared? RQ2. What are the main antecedents that lead to exchange information and knowledge with suppliers? RQ3. What are the benefits? The qualitative critical analysis carried out to derive empirical evidence was based on multiple case studies involving eight companies, either ice cream artisans or craft beer producers. Collected data have been analyzed focusing on type, direction and amount of the shared contents. The size of the company and the location of supplier are the most impacting factors other than the craftwork approach to explain the emerged behavior. Knowledge exchange resulted to be more important than information sharing. The paper has a twofold contribution: on one hand, it fills the highlighted literature gap; on the other, it provides practitioners with hints to better understanding their playing field.
… seeks to increase its edge over competitors by seamlessly integrating the flow of materials … to the silver craft creative industry by improving supply chain management in the components …
Women entrepreneurs within the creative sector of the Melayu Jambi community possess substantial potential to boost the local economy through culturally inspired products. Nonetheless, initial field observations and foundational data reveal that 68% of these business owners lack a distinct brand identity, 72% experience restricted access to digital marketing channels, and merely 35% engage actively with e-commerce platforms, leading to diminished market presence and diluted product competitiveness. A gap analysis based on these initial insights and a review of earlier studies shows that most empowerment programs concentrate on general entrepreneurial skills, while integrated branding and e-commerce support rooted in local cultural principles is scarce. Consequently, this initiative seeks to enhance women entrepreneurs' capabilities through culturally infused branding and e-commerce enhancement. The program used a collaborative approach and was implemented in five phases: needs assessment, social outreach, skill development, guidance, and evaluation. The outcomes indicate remarkable advancement in participants' branding acumen and digital proficiency, with average pre-test and post-test scores rising from 47.7% to 77.9%, bolstered by deliverables such as logos, product packaging designs, digital catalogs, and operational e-commerce accounts. In summary, this initiative promotes women's financial autonomy and contributes a culture-centric digital empowerment framework to studies on community-based creative industries.
Electronic commerce or business is more than just another way to sustain or enhance existing business practices. Rather, e‐commerce is a paradigm shift. It is a “disruptive” innovation that is radically changing the traditional way of doing business. The industry is moving so fast because it operates under totally different principles and work rules in the digital economy. A general rule in e‐commerce is that there is no simple prescription and almost no such thing as an established business or revenue model for companies even within the same industry. Under such conditions, an analytical framework is needed to assist e‐commerce planners and strategic managers in assessing the critical success factors when formulating e‐commerce business models and strategies. This research develops an analytical framework based on the theories of transaction costs and switching costs. Both demand‐side and supply‐side economies of scale and scope are also applied to the development of this framework. In addition, e‐commerce revenue models and strategies are also discussed. Based on the analytical framework developed by this research, this paper discusses the five essential steps for e‐commerce success. They are: redefine the competitive advantage; rethink business strategy; re‐examine traditional business and revenue models, re‐engineer the corporation and Web site; and re‐invent customer service. E‐commerce planners and strategic managers will be able to use the framework to analyze and evaluate the critical successful factors for e‐commerce success.
… pressures, necessitating new management approaches that could … This article examines how strategic management … Scheme of Fund for Regeneration of Traditional Industries (SFURTI) …
The progression of time and shifts in the environment have brought significant changes to traditional arts and crafts of intangible cultural heritage. Consequently, enhancing and objectively assessing the sustainable value of traditional arts and crafts has assumed importance in developing tourism strategies. In China, few scholars have studied policy matching of traditional arts and crafts and intangible cultural heritage. The purpose of this paper is to propose supply–demand models and ordered logistical regression techniques to evaluate the quantitative efficacy of sustainability policies in traditional arts and crafts. The present study focuses on Taiyuan city; empirical study, analysis and results from assessing and analyzing policy measures show that building platforms, organizing exchanges, and hosting competitions and awards are fundamental strategies. The analysis of the efficacy of policy measures shows a positive correlation between price and the quality of arts and crafts products. For every 1% increase in the policy measure, the odds ratio of a sequential price increase is 1.04 times the original value, and the odds ratio of a sequential improvement in the manufacturing of arts and crafts is 1.06 times the original. The research results can be used as a reference to formulate accurate implementation of policies by the relevant departments, thereby accelerating the sustainability of traditional arts and crafts.
The idea of a circular economy is based on self-contained enterprises employing local people, producing goods and services from local resources, minimising waste and maximising internal recycling. Historically, farming systems in northern and western Europe operated in circular economies with integral craft practices. We now call this ‘traditional’ farming, and in recent times it has been replaced by industrialised systems, which are generally monocultural, based on the throughput of externally derived inputs, with waste as well as product leaving the system. Chemicals in fertiliser and pesticides are ecologically damaging. Crafts that have had utility for generations become redundant. This article utilises cultural ecology as a theoretically based, and practically verified, behavioural approach to addressing how we are placed relative to the land and the actions we take within it. Cultural ecological modelling is used to make a case for regenerating traditional farming systems so that they are economically viable modern alternatives to industrial farming. Regenerative business models are emerging connected with environmental and lifestyle matters, such as organic farming, animal welfare, localised cuisine, sustainable fashion, heritage crafts and their products. Other developments are in services catering for the growing demand for leisure, educational, and heritage experiences. Digital technologies and social media globalise the potential market for new products, while the circular systems remain tailored to specific localities. This benefits communities culturally and ecologically, improving biodiversity and human and animal wellbeing by reducing some of the damaging externalities associated with industrial farming. The resurgence of traditional crafts is promoted and intangible heritage enhanced. Regeneration requires people to have greater involvement in decisions about the management and regulation of their local environment. Devolution is proposed, which reconciles locally adapted custom with statutory forms of governance. This would promote adaptive cultural ecological governance reflecting the synergistic coexistence of nature and culture. Keywords: biodiversity, circular economy, craft, regeneration, cultural ecology
At the turn of culture and economics, cultural and creative industries (CCIs) stimulate business, technology, and society and drive innovations within individual regions, as well as on a cross-border level. This makes CCIs and thus culture, creativity, and design significant elements of the modern, post-industrial, and knowledge-based economy. The purpose of the paper is to outline the expectations and needs of entrepreneurs in both the creative and traditional sectors for the future cooperation and implementation of cross-sectoral innovations. It is assumed that there are no guidelines on establishing a cross-sectorial process for the efficient transfer of knowledge for innovation between the two sectors, establishing a strong platform of international cooperation for innovations in the region. To obtain information in this area quantitative and qualitative research was done. A series of expert interviews were conducted, and empirical expert observations were made in the form of qualitative surveys and expert assessments. The presented results are based on the summary reports of empirical research activities. The results of the analysis allowed us to determine that the assumption was true and that representatives of both the traditional and creative sectors lack proven models of cooperation and commercialization for joint innovations.
… , their goals, and the type of innovations they pursue. This article introduces the … Innovation, a model better suited to the analysis of learning and innovation in the context of cross-sector …
Establishing ecosystems for disruptive innovation by cross-fertilizing entrepreneurship and the arts
Abstract The article explores cross-innovation between CCIs and SMEs. To enable such innovation, the DIVA project developed a set of tools and methods, based on an analysis of field-specific stakeholder requirements. By looking at specific cases of interaction between designers and artists on one side and business firms on the other, also leaning on the Cross Innovation project and considering a wide range of secondary research, the article captures both the existing mechanisms, as well as detects tacit potentials and new possibilities for deep cross-fertilization. Based on a theoretical reference framework presented in the first part of the article, the findings of a multi-stakeholder SWOT analysis carried out by the DIVA project indicate new innovative paradigms brought about by introducing art thinking next to the predominant paradigm of design thinking within traditional industry realms. Upon the empirical evidence of analyzed cooperation potentials, a Europe-wide selection of good practice cases and through focused interviews, the article digests a set of business-needs transformations that call for a profound cross-fertilization between art and entrepreneurship. These evidence-based guidelines present the potential of a new ‘innovation catalyst’ profile who facilitates the shift from unintentional spillovers to art-thinking based crossovers.
… In this context, collaboration and cross-sector networks become particularly important. Developing partnerships with research institutions, NGOs, and local associations, along with …
This study examines digital business model innovation (DBMI) among Indonesia’s creative-economy MSMEs through a strategic management lens. Using a qualitative literature review, we synthesized peer-reviewed articles, conference papers, and academic reports published between 2015 and 2024 from Scopus, Web of Science, Google Scholar, and DOAJ. An initial pool of > 150 records underwent title/abstract screening and full-text assessment, yielding 54 studies for in-depth analysis. Guided by RBV, dynamic capabilities, ambidexterity, and platform/ecosystem strategy, we coded themes on DBMI patterns, enablers/barriers, technological adoption, and ecosystem support, followed by narrative synthesis. Five recurrent DBMI patterns emerged—omnichannel/platformization, servitization/experience, data-driven pricing & personalization, community-based/creator, and sustainability-oriented—with clear cross-sector variation (community/creator in fashion and digital media; servitization in culinary; sustainability/made-to-order in crafts). Internal enablers include digital leadership, absorptive capacity, brand/community equity, content quality, and agile operations; external enablers encompass payments and logistics infrastructure, platform features, mentoring, and policy support. Salient barriers are platform commissions and price competition, limited data access/analytics skills, IP risks, and regulatory uncertainty. Reported outcomes span sales growth, customer retention, market reach, faster experimentation cycles, and resilience. The review proposes a contextual DBMI framework linking capabilities, model design, and ecosystem rails, and calls for standardized performance metrics and sector-specific, locally grounded interventions.
该研究集合涵盖了Z公司转型所需的四个核心维度:数字化赋能提升市场触达、精细化运营强化供应链韧性、构建动态能力驱动持续创新,以及依托政策与生态系统实现文化传承与可持续商业增长。